A startup team from Mexico City, 'Somewhere Someone', successfully attracted collaboration from Adidas by designing a football team jersey using artificial intelligence, showcasing the integration of technological innovation and traditional craftsmanship. The team created innovative product concept images through AI image generation technology, particularly incorporating traditional Mexican embroidery elements into the design of the Adidas-styled national team jersey, capturing global attention. This design not only enhances the unique appeal of the product but also provides economic independence opportunities for over 3,000 artisans, potentially impacting 15,000 people. Adidas' involvement not only promotes...
